Authority Sites Are About Branding
There are no Google authority sites for generic keywords. There are only authority sites for brand, or company names.
An authority site is a website that appears to be authoritative for the current search simply because it looks more impressive than the other listings.
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There are no Google authority sites for generic keywords. There are only authority sites for brand, or company names.
It is surprisingly easy to get double listings in Google for any keyword phrase that you decide to go after.
SEO is not about saving the world. SEOs are in the business of writing webpages that rank well in the SERPs.
